Apr
15
2017
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Your customer’s online journey is only part of the story

 For years we’ve been hearing about the promise of customer experience management, the notion that you can understand your customer at a highly detailed level and serve them the content, products, services and even ads that matter (or at least make sense) to them.
Today’s marketing software is bringing that idea closer to reality.
But technology is only part of the brand-consumer… Read More

Apr
28
2016
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Amazon’s Web Services are shining in its latest earnings beat

amazon Amazon posted its first-quarter earnings today, and boy did they not disappoint: it beat what analysts were expecting on nearly all fronts, and the stock is up more than 12% after its huge beat. The big one here, in particular, is Amazon Web Services. AWS has become a go-to for most businesses, so it’s not surprising that it’s seeing that segment continue to grow steadily. The… Read More

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