May
05
2017
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Growlabs nabs $2.2M to automate outbound sales

 Just six months into its life, Growlabs, a startup using machine intelligence to support outbound sales teams, has raised a $2.2 million seed round. Growlabs helps businesses reduce their customer acquisition costs by enabling smalls sales teams to do more with less. Read More

Aug
28
2015
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The Math Behind SaaS Startup Customer Lifetime Value

mathematics One of the most critical metrics for software companies — but also one of the most difficult to measure — is the lifetime value of their customers (LTV). The lifetime value dictates how a company should spend its marketing and sales dollars. Unfortunately, many early stage startups struggle to measure LTV, because they haven’t been around very long and, consequently… Read More

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