May
27
2021
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mmhmm, the video conferencing software, kicks off summer with a bunch of new features

mmhmm, the communications platform developed by Phil Libin and the All Turtles team, is getting a variety of new features. According to Libin, there are parts of video communication today that can not only match what we get in the real world, but exceed it.

That’s how this next iteration of mmhmm is meant to deliver.

The new headline feature is mmhmm Chunky, which allows the presenter to break up their script and presentation into “chunks.” Think of the presenter the same way you think of slides in a deck. Each one gets the full edit treatment and final polish. With Chunky, mmhmm users can break up their presentation into chunks to perfect each individual bit of information.

A presenter can switch between live and pre-recorded chunks in a presentation. So you can imagine a salesman making a pitch and switching over to his explanation of the pricing as a pre-recorded piece of his pitch, or a teacher who has a pre-recorded chunk on a particular topic can throw to that mid-class.

But mmhmm didn’t just think about the creation side, but also the consumption side. Folks in the audience can jump around between chunks and slides to catch up, or even view in a sped-up mode to consume more quickly. Presenters can see where folks in the audience are as they present or later on.

Libin sees this feature as a way to supercharge time.

“At mmhmm, we stopped doing synchronous updates with our fully distributed team,” said Libin. “We don’t have meetings anymore where people take turns updating each other because it’s not very efficient. Now the team just sends around their quick presentations, and I can watch it in double speed because people can listen faster than people can talk. But we don’t have to do it at the same time. Then, when we actually talk synchronously, it’s reserved for that live back-and-forth about the important stuff.”

mmhmm is also announcing that it has developed its own video player, allowing folks to stream their mmhmm presentations to whichever website they’d like. As per usual, mmhmm will still work with Zoom, Google Meet, etc.

The new features list also includes an updated version of Copilot. For folks who remember, Copilot allowed one person to present and another person to “drive,” or art direct, the presentation from the background. Copilot 2.0 lets two people essentially video chat side by side, in whatever environment they’d like.

Libin showed me a presentation/conversation he did with a friend where they were both framed up in Libin’s house. He clarified that this feature works best with one-on-one conversations, or, one-on-one conversations in front of a large audience, such as a fireside chat.

Alongside mmhmm Chunky, streaming and Copilot 2.0, the platform is also doing a bit of spring cleaning with regards to organization. Users will have a Presentation Library where they can save and organize their best takes, and organizations can also use “Loaf” to store all the best videos and presentations company-wide for consumption later. The team also revamped Presets to make it easier to apply a preset to a bunch of slides at once or switch between presets more easily.

A couple other notes: mmhmm is working to bring the app to both iOS and Android very soon, and launch out of beta on Windows.

Libin explained that not every single feature described here will launch today, but rather you’ll see features trickle out each week as we head into summer. He’ll be giving a keynote on the new features here at 10 a.m. PT/1 p.m. ET.

Apr
01
2021
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mmhmm introduces usage-based enterprise accounts and a beta for Windows

Mmhmm, the software that allows folks to personalize their appearance on video chat, has today announced that it’s introducing usage-based enterprise accounts.

In a conversation with TechCrunch, founder and CEO Phil Libin said this is a natural evolution, remarking that mmhmm has had hundreds of registrations from users all at the same company.

“It was clear that there was a big demand for enterprise accounts,” said Libin. “Not only for central management, to keep it as easy as possible, but also for getting everything on brand. Companies and organizations of all kinds are realizing video is a permanent part of how we’re going to do business and it needs to be on brand.”

The enterprise accounts are priced the same as individual Pro accounts, at $10/month or $100/year. However, when an organization signs up with an enterprise account, they only pay for the number of users who were active on mmhmm each month, rather than worrying about seats.

Enterprise accounts can also share design system assets built specifically for mmhmm to “stay on brand” as Libin said. Folks who opt in to enterprise can also control employee accounts under one umbrella, invite via link, claim an email domain and enjoy a single bill.

Libin also gave us a glimpse into the financials of the business, explaining that while it’s too early to tell, the conversion rate to Pro accounts is outpacing that of Evernote, one of Libin’s earlier ventures.

He said that, with freemium tools like both mmhmm and Evernote, the likelihood of a user upgrading to premium grows with every month they’re on the platform. At Evernote, it was half a percent after the first month, and then 5% by the end of the first year, and after two years it would jump to 12%.

Obviously, mmhmm doesn’t have 24 months’ worth of data. That said, the product is doing 10x better than Evernote did.

But revenue is not the focus, according to Libin. The company is far more concerned with ensuring the onboarding process is easy for casual users and that they really understand what they can do with the platform. In the spirit of that, mmhmm is launching new interactive tutorial videos on the platform to ensure people are fully aware of the features.

Mmhmm first came on the scene in the summer of last year in a closed beta, and eventually opened up to everyone who has a Mac in November 2020. Alongside the launch of enterprise, mmhmm is also launching a Windows version of the app in open beta.

Libin said that mmhmm is in a growth stage, and that after starting five different companies, he knows the biggest challenge is people.

“I’ve been in some startups now that have been through this hyper growth stage,” said Libin. “The toughest thing at this stage is getting people, keeping people from burning out, and doing career development. This is my fifth startup, so I’m trying to demonstrate some learning behavior and apply lessons learned from previous mistakes. We’ll see how it goes.”

Editor’s Note: An earlier version of this article incorrectly stated that mmhmm was introducing Windows in a closed beta. It has been updated for accuracy. 

Nov
12
2020
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mmhmm videochat software is now available to all for Mac

mmhmm, the presentation software developed by Evernote founder Phil Libin, is today coming out of beta. The mmhmm app is now officially available for Mac.

The software allows folks to spice up their video calls with the ability to add different backgrounds, play videos, add images and use filters, among other cool effects. The app has been invite-only since its inception, but today it becomes available to all.

Alongside the launch of the free app, mmhmm is also introducing Premium Tools.

This includes customizable rooms, presenter controls and extra add-ons like laser pointers. Users can get a free seven-day trial of the Premium Tools, and after the trial will have access to these tools for one hour per day. The Premium Tools will cost $99/year or $9.99/month, but free users will still be able to video chat, record, collaborate and use the basic present with a default background and simple presenter mode.

Another important note: mmhmm has decided to make its Premium Tools free to students and educators for one year.

The public launch also brings a handful of new features, including Big Hand Mode (which lets folks in the video call visually react), improvements to the appearance of mmhmm’s virtual green screen and mmhmm Creative Services.

Image Credits: mmhmm

Big Hand Mode is only available on Apple’s new M1-powered Macs.

Creative Services represent another revenue channel for the company, which will now offer white-glove bespoke services to folks running large events or experiences.

For now, mmhmm is only available on MacOS, but the company is working on a Windows beta as we speak.

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