Sep
16
2021
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AI startup Sorcero secures $10M for language intelligence platform

Sorcero announced Thursday a $10 million Series A round of funding to continue scaling its medical and technical language intelligence platform.

The latest funding round comes as the company, headquartered in Washington, D.C. and Cambridge, Massachusetts, sees increased demand for its advanced analytics from life sciences and technical companies. Sorcero’s natural language processing platform makes it easier for subject-matter experts to find answers to their questions to aid in better decision making.

CityRock Venture Partners, the growth fund of H/L Ventures, and Harmonix Fund co-led the round and were joined by new investors Rackhouse, Mighty Capital and Leawood VC, as well as existing investors, Castor Ventures and WorldQuant Ventures. The new investment gives Sorcero a total of $15.7 million in funding since it was founded in 2018.

Prior to starting Sorcero, Dipanwita Das, co-founder and CEO, told TechCrunch she was working in public policy, a place where scientific content is useful, but often a source of confusion and burden. She thought there had to be a more effective way to make better decisions across the healthcare value chain. That’s when she met co-founders Walter Bender and Richard Graves and started the company.

“Everything is in service of subject-matter experts being faster, better and less prone to errors,” Das said. “Advances of deep learning with accuracy add a lot of transparency. We are used by science affairs and regulatory teams whose jobs it is to collect scientific data and effectively communicate it to a variety of stakeholders.”

The total addressable market for language intelligence is big — Das estimated it to be $42 billion just for the life sciences sector. Due to the demand, the co-founders have seen the company grow at 324% year over year since 2020, she added.

Raising a Series A enables the company to serve more customers across the life sciences sector. The company will invest in talent in both engineering and on the commercial side. It will also put some funds into Sorcero’s go-to-market strategy to go after other use cases.

In the next 12 to 18 months, a big focus for the company will be scaling into product market fit in the medical affairs and regulatory space and closing new partnerships.

Oliver Libby, partner at CityRock Venture Partners, said Sorcero’s platform “provides the rails for AI solutions for companies” that have traditionally found issues with AI technologies as they try to integrate data sets that are already in existence in order to run analysis effectively on top of that.

Rather than have to build custom technology and connectors, Sorcero is “revolutionizing it, reducing time and increasing accuracy,” and if AI is to have a future, it needs a universal translator that plugs into everything, he said.

“One of the hallmarks in the response to COVID was how quickly the scientific community had to do revolutionary things,” Libby added. “The time to vaccine was almost a miracle of modern science. One of the first things they did was track medical resources and turn them into a hook for pharmaceutical companies. There couldn’t have been a better use case for Sorcero than COVID.”

 

Dec
31
2020
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How artificial intelligence will be used in 2021

Scale AI CEO Alexandr Wang doesn’t need a crystal ball to see where artificial intelligence will be used in the future. He just looks at his customer list.

The four-year-old startup, which recently hit a valuation of more than $3.5 billion, got its start supplying autonomous vehicle companies with the labeled data needed to train machine learning models to develop and eventually commercialize robotaxis, self-driving trucks and automated bots used in warehouses and on-demand delivery.

The wider adoption of AI across industries has been a bit of a slow burn over the past several years as company founders and executives begin to understand what the technology could do for their businesses.

In 2020, that changed as e-commerce, enterprise automation, government, insurance, real estate and robotics companies turned to Scale’s visual data labeling platform to develop and apply artificial intelligence to their respective businesses. Now, the company is preparing for the customer list to grow and become more varied.

How 2020 shaped up for AI

Scale AI’s customer list has included an array of autonomous vehicle companies including Alphabet, Voyage, nuTonomy, Embark, Nuro and Zoox. While it began to diversify with additions like Airbnb, DoorDash and Pinterest, there were still sectors that had yet to jump on board. That changed in 2020, Wang said.

Scale began to see incredible use cases of AI within the government as well as enterprise automation, according to Wang. Scale AI began working more closely with government agencies this year and added enterprise automation customers like States Title, a residential real estate company.

Wang also saw an increase in uses around conversational AI, in both consumer and enterprise applications as well as growth in e-commerce as companies sought out ways to use AI to provide personalized recommendations for its customers that were on par with Amazon.

Robotics continued to expand as well in 2020, although it spread to use cases beyond robotaxis, autonomous delivery and self-driving trucks, Wang said.

“A lot of the innovations that have happened within the self-driving industry, we’re starting to see trickle out throughout a lot of other robotics problems,” Wang said. “And so it’s been super exciting to see the breadth of AI continue to broaden and serve our ability to support all these use cases.”

The wider adoption of AI across industries has been a bit of a slow burn over the past several years as company founders and executives begin to understand what the technology could do for their businesses, Wang said, adding that advancements in natural language processing of text, improved offerings from cloud companies like AWS, Azure and Google Cloud and greater access to datasets helped sustain this trend.

“We’re finally getting to the point where we can help with computational AI, which has been this thing that’s been pitched for forever,” he said.

That slow burn heated up with the COVID-19 pandemic, said Wang, noting that interest has been particularly strong within government and enterprise automation as these entities looked for ways to operate more efficiently.

“There was this big reckoning,” Wang said of 2020 and the effect that COVID-19 had on traditional business enterprises.

If the future is mostly remote with consumers buying online instead of in-person, companies started to ask, “How do we start building for that?,” according to Wang.

The push for operational efficiency coupled with the capabilities of the technology is only going to accelerate the use of AI for automating processes like mortgage applications or customer loans at banks, Wang said, who noted that outside of the tech world there are industries that still rely on a lot of paper and manual processes.

Dec
01
2020
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AWS adds natural language search service for business intelligence from its data sets

When Amazon Web Services launched QuickSight, its business intelligence service, back in 2016 the company wanted to provide product information and customer information for business users — not just developers.

At the time, the natural language processing technologies available weren’t robust enough to give customers the tools to search databases effectively using queries in plain speech.

Now, as those technologies have matured, Amazon is coming back with a significant upgrade called QuickSight Q, which allows users to just ask a simple question and get the answers they need, according to Andy Jassy’s keynote at AWS re:Invent.

“We will provide natural language to provide what we think the key learning is,” said Jassy. “I don’t like that our users have to know which databases to access or where data is stored. I want them to be able to type into a search bar and get the answer to a natural language question.

That’s what QuickSight Q aims to do. It’s a direct challenge to a number of business intelligence startups and another instance of the way machine learning and natural language processing are changing business processes across multiple industries.

“The way Q works. Type in a question in natural language [like]… ‘Give me the trailing twelve month sales of product X?’… You get an answer in seconds. You don’t have to know tables or have to know data stores.”

It’s a compelling use case and gets at the way AWS is integrating machine learning to provide more no-code services to customers. “Customers didn’t hire us to do machine learning,” Jassy said. “They hired us to answer the questions.”

May
13
2020
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SirionLabs raises $44M to scale its contract management software

SirionLabs, a startup that provides contract management software to enterprises, has raised $44 million in a new financing round as it looks to expand and handle surge in demand from clients.

Tiger Global and Avatar Growth Capital led the Seattle-headquartered startup’s Series C round. The eight-year-old startup, which was founded in India, has raised $66 million to date. The new round values the startup at about $250 million. Indian VC fund Avatar has long invested in SaaS startups in India, an area that Tiger Global has also made serious bets on in recent quarters.

Enterprises broadly handle two kinds of contracts, one when they are buying things from a supplier for which they use a procurement contract, and the other when they are selling things to customers, when a sales contract comes into play.

A significant number of companies today handle these contracts manually with different teams within an organization often dealing with the same entity, which leads to discrepancies in their promises. Teams work in silos and often don’t know the terms others in the organization have already agreed upon.

That’s where SirionLabs comes into the picture. “We use artificial intelligence and natural language processing to connect the dots between contracts and what happens after the contract has been signed,” explained Ajay Agrawal, cofounder, chairman and chief executive of the startup, in an interview with TechCrunch.

“For us, it’s not just creating a contract, but also realizing the promises that have been made in those contracts,” he said. SirionLabs also audits the invoice of suppliers, which has enabled its customers to save a significant amount of money.

SirionLabs today hosts contracts in over 40 languages for more than 200 of the world’s largest companies including Credit Suisse, Vodafone, EY, Unilever, Abbvie, BP, and Fujitsu.

Agrawal said the startup has seen a 4X growth in the number of customers it has signed up in the last 18 months. Part of the new capital would go into handling their demand. He said the coronavirus crises has resulted in many companies becoming more cautious about what they promise in their contracts.

The startup, which just opened a technology center in Seattle, also plans to open an AI laboratory in the Washington state to fuel technology innovation and grow sales.

It has also hired several industry veterans including the appointment of Amol Joshi as chief revenue officer, Anu Engineer as chief technology officer, Mahesh Unnikrishnan as chief product officer, and Vijay Khera, who will serve as chief customer officer.

Vishal Bakshi, founder and managing partner at Avatar Growth Capital, said he expects SirionLabs, which competes with Apttus and Icertis among other firms, to “capture massive network effects as the platform continues to scale.”

Feb
23
2020
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Lightspeed leads Laiye’s $42M round to bet on Chinese enterprise IT

Laiye, a Chinese startup that offers robotic process automation services to several major tech firms in the nation and government agencies, has raised $42 million in a new funding round as it looks to scale its business.

The new financing round, Series C, was co-led by Lightspeed Venture Partners and Lightspeed China Partners. Cathay Innovation, which led the startup’s Series B+ round and Wu Capital, which led the Series B round, also participated in the new round.

China has been the hub for some of the cheapest labor in the world. But in recent years, a number of companies and government agencies have started to improve their efficiency with the help of technology.

That’s where Laiye comes into play. Robotic process automation (RPA) allows software to mimic several human behaviors such as keyboard strokes and mouse clicks.

“For instance, a number of banks did not previously offer APIs, so humans had to sign in and fetch the data and then feed it into some other software. Processes like these could be automated by our platform,” said Arvid Wang, co-founder and co-chief executive of Laiye, in an interview with TechCrunch.

The four-and-a-half-year-old startup, which has raised more than $100 million to date, will use the fresh capital to hire talent from across the globe and expand its services. “We believe robotic process automation will achieve its full potential when it combines AI and the best human talent,” he said.

Laiye’s announcement today comes as the market for robotic automation process is still in nascent stage in China. There are a handful of startups looking into this space, but Laiye, which counts Microsoft as an investor, and Sequoia-backed UiPath are the two clear leaders in the market.

As my colleague Rita Liao wrote last year, it was only recently that some entrepreneurs and investors in China started to shift their attention from consumer-facing products to business applications.

Globally, RPA has emerged as the fastest growing market in enterprise space. A Gartner report found last year that RPA market grew over 63% in 2018. Recent surveys have shown that most enterprises in China today are also showing interest in enhancing their RPA projects and AI capabilities.

Laiye today has more than 200 partners and more than 200,000 developers have registered to use its multilingual UiBot RPA platform. UiBot enables integration with Laiye’s native and third-party AI capabilities such as natural language processing, optical character recognition, computer vision, chatbot and machine learning.

“We are very bullish on China, and the opportunities there are massive,” said Lightspeed partner Amy Wu in an interview. “Laiye is doing phenomenally there, and with this new fundraise, they can look to expand globally,” she said.

Nov
14
2019
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Eigen nabs $37M to help banks and others parse huge documents using natural language and ‘small data’

One of the bigger trends in enterprise software has been the emergence of startups building tools to make the benefits of artificial intelligence technology more accessible to non-tech companies. Today, one that has built a platform to apply the power of machine learning and natural language processing to massive documents of unstructured data has closed a round of funding as it finds strong demand for its approach.

Eigen Technologies, a London-based startup whose machine learning engine helps banks and other businesses that need to extract information and insights from large and complex documents like contracts, is today announcing that it has raised $37 million in funding, a Series B that values the company at around $150 million – $180 million.

The round was led by Lakestar and Dawn Capital, with Temasek and Goldman Sachs Growth Equity (which co-led its Series A) also participating. Eigen has now raised $55 million in total.

Eigen today is working primarily in the financial sector — its offices are smack in the middle of The City, London’s financial center — but the plan is to use the funding to continue expanding the scope of the platform to cover other verticals such as insurance and healthcare, two other big areas that deal in large, wordy documentation that is often inconsistent in how its presented, full of essential fine print, and typically a strain on an organisation’s resources to be handled correctly — and is often a disaster if it is not.

The focus up to now on banks and other financial businesses has had a lot of traction. It says its customer base now includes 25% of the world’s G-SIB institutions (that is, the world’s biggest banks), along with others that work closely with them, like Allen & Overy and Deloitte. Since June 2018 (when it closed its Series A round), Eigen has seen recurring revenues grow sixfold with headcount — mostly data scientists and engineers — double. While Eigen doesn’t disclose specific financials, you can see the growth direction that contributed to the company’s valuation.

The basic idea behind Eigen is that it focuses what co-founder and CEO Lewis Liu describes as “small data.” The company has devised a way to “teach” an AI to read a specific kind of document — say, a loan contract — by looking at a couple of examples and training on these. The whole process is relatively easy to do for a non-technical person: you figure out what you want to look for and analyse, find the examples using basic search in two or three documents and create the template, which can then be used across hundreds or thousands of the same kind of documents (in this case, a loan contract).

Eigen’s work is notable for two reasons. First, typically machine learning and training and AI requires hundreds, thousands, tens of thousands of examples to “teach” a system before it can make decisions that you hope will mimic those of a human. Eigen requires a couple of examples (hence the “small data” approach).

Second, an industry like finance has many pieces of sensitive data (either because it’s personal data, or because it’s proprietary to a company and its business), and so there is an ongoing issue of working with AI companies that want to “anonymise” and ingest that data. Companies simply don’t want to do that. Eigen’s system essentially only works on what a company provides, and that stays with the company.

Eigen was founded in 2014 by Dr. Lewis Z. Liu (CEO) and Jonathan Feuer (a managing partner at CVC Capital Partners, who is the company’s chairman), but its earliest origins go back 15 years earlier, when Liu — a first-generation immigrant who grew up in the U.S. — was working as a “data-entry monkey” (his words) at a tire manufacturing plant in New Jersey, where he lived, ahead of starting university at Harvard.

A natural computing whiz who found himself building his own games when his parents refused to buy him a games console, he figured out that the many pages of printouts he was reading and re-entering into a different computing system could be sped up with a computer program linking up the two. “I put myself out of a job,” he joked.

His educational life epitomises the kind of lateral thinking that often produces the most interesting ideas. Liu went on to Harvard to study not computer science, but physics and art. Doing a double major required working on a thesis that merged the two disciplines together, and Liu built “electrodynamic equations that composed graphical structures on the fly” — basically generating art using algorithms — which he then turned into a “Turing test” to see if people could detect pixelated actual work with that of his program. Distill this, and Liu was still thinking about patterns in analog material that could be re-created using math.

Then came years at McKinsey in London (how he arrived on these shores) during the financial crisis where the results of people either intentionally or mistakenly overlooking crucial text-based data produced stark and catastrophic results. “I would say the problem that we eventually started to solve for at Eigen became tangible,” Liu said.

Then came a physics PhD at Oxford where Liu worked on X-ray lasers that could be used to decrease the complexity and cost of making microchips, cancer treatments and other applications.

While Eigen doesn’t actually use lasers, some of the mathematical equations that Liu came up with for these have also become a part of Eigen’s approach.

“The whole idea [for my PhD] was, ‘how do we make this cheaper and more scalable?,’ ” he said. “We built a new class of X-ray laser apparatus, and we realised the same equations could be used in pattern matching algorithms, specifically around sequential patterns. And out of that, and my existing corporate relationships, that’s how Eigen started.”

Five years on, Eigen has added a lot more into the platform beyond what came from Liu’s original ideas. There are more data scientists and engineers building the engine around the basic idea, and customising it to work with more sectors beyond finance. 

There are a number of AI companies building tools for non-technical business end-users, and one of the areas that comes close to what Eigen is doing is robotic process automation, or RPA. Liu notes that while this is an important area, it’s more about reading forms more readily and providing insights to those. The focus of Eigen is more on unstructured data, and the ability to parse it quickly and securely using just a few samples.

Liu points to companies like IBM (with Watson) as general competitors, while startups like Luminance is another taking a similar approach to Eigen by addressing the issue of parsing unstructured data in a specific sector (in its case, currently, the legal profession).

Stephen Nundy, a partner and the CTO of Lakestar, said that he first came into contact with Eigen when he was at Goldman Sachs, where he was a managing director overseeing technology, and the bank engaged it for work.

“To see what these guys can deliver, it’s to be applauded,” he said. “They’re not just picking out names and addresses. We’re talking deep, semantic understanding. Other vendors are trying to be everything to everybody, but Eigen has found market fit in financial services use cases, and it stands up against the competition. You can see when a winner is breaking away from the pack and it’s a great signal for the future.”

Sep
05
2019
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Battlefield winner Forethought adds tool to automate support ticket routing

Last year at this time, Forethought won the TechCrunch Disrupt Battlefield competition. A $9 million Series A investment followed last December. Today at TechCrunch Sessions: Enterprise in San Francisco, the company introduced the latest addition to its platform, called Agatha Predictions.

Forethought CEO and co-founder Deon Nicholas said that after launching its original product, Agatha Answers (to provide suggested answers to customer queries), customers were asking for help with the routing part of the process, as well. “We learned that there’s a whole front end of that problem before the ticket even gets to the agent,” he said. Forethought developed Agatha Predictions to help sort the tickets and get them to the most qualified agent to solve the problem.

“It’s effectively an entire tool that helps triage and route tickets. So when a ticket is coming in, it can predict whether it’s a high-priority or low-priority ticket and which agent is best qualified to handle this question. And this all happens before the agent even touches the ticket. This really helps drive efficiencies across the organization by helping to reduce triage time,” Nicholas explained.

The original product (Agatha Answers) is designed to help agents get answers more quickly and reduce the amount of time it takes to resolve an issue. “It’s a tool that integrates into your Help Desk software, indexes your past support tickets, knowledge base articles and other [related content]. Then we give agents suggested answers to help them close questions with reduced handle time,” Nicholas said.

He says that Agatha Predictions is based on the same underlying AI engine as Agatha Answers. Both use Natural Language Understanding (NLU) developed by the company. “We’ve been building out our product, and the Natural Language Understanding engine, the engine behind the system, works in a very similar manner [across our products]. So as a ticket comes in the AI reads it, understands what the customer is asking about, and understands the semantics, the words being used,” he explained. This enables them to automate the routing and supply a likely answer for the issue involved.

Nicholas maintains that winning Battlefield gave his company a jump start and a certain legitimacy it lacked as an early-stage startup. Lots of customers came knocking after the event, as did investors. The company has grown from five employees when it launched last year at TechCrunch Disrupt to 20 today.

Aug
07
2019
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Ment.io wants to help your team make decisions

Getting even the most well-organized team to agree on anything can be hard. Tel Aviv’s Ment.io, formerly known as Epistema, wants to make this process easier by applying smart design and a dose of machine learning to streamline the decision-making process.

Like with so many Israeli startups, Ment.io’s co-founders Joab Rosenberg and Tzvika Katzenelson got their start in Israel’s intelligence service. Indeed, Rosenberg spent 25 years in the intelligence service, where his final role was that of the deputy head analyst. “Our story starts from there, because we had the responsibility of gathering the knowledge of a thousand analysts, surrounded by tens of thousands of collection unit soldiers,” Katzenelson, who is Ment.io’s CRO, told me. He noted that the army had turned decision making into a form of art. But when the founders started looking at the tech industry, they found a very different approach to decision making — and one that they thought needed to change.

If there’s one thing the software industry has, it’s data and analytics. These days, the obvious thing to do with all of that information is to build machine learning models, but Katzenelson (rightly) argues that these models are essentially black boxes. “Data does not speak for itself. Correlations that you may find in the data are certainly not causations,” he said. “Every time you send analysts into the data, they will come up with some patterns that may mislead you.”

home 1

So Ment.io is trying to take a very different approach. It uses data and machine learning, but it starts with questions and people. The service actually measures the level of expertise and credibility every team member has around a given topic. “One of the crazy things we’re doing is that for every person, we’re creating their cognitive matrix. We’re able to tell you within the context of your organization how believable you are, how balanced you are, how clearly you are being perceived by your counterparts, because we are gathering all of your clarification requests and every time a person challenges you with something.”Ment1

At its core, Ment.io is basically an internal Q&A service. Anybody can pose questions and anybody can answer them with any data source or supporting argument they may have.

“We’re doing structuring,” Katzenelson explained. “And that’s basically our philosophy: knowledge is just arguments and counterarguments. And the more structure you can put in place, the more logic you can apply.”

In a sense, the company is doing this because natural language processing (NLP) technology isn’t yet able to understand the nuances of a discussion.Ment6If you’re anything like me, though, the last thing you want is to have to use yet another SaaS product at work. The Ment.io team is quite aware of that and has built a deep integration with Slack already and is about to launch support for Microsoft Teams in the next few days, which doesn’t come as a surprise, given that the team has participated in the Microsoft ScaleUp accelerator program.

The overall idea here, Katzenelson explained, is to provide a kind of intelligence layer on top of tools like Slack and Teams that can capture a lot of the institutional knowledge that is now often shared in relatively ephemeral chats.

Ment.io is the first Israeli company to raise funding from Peter Thiel’s late-stage fund, as well as from the Slack Fund, which surely creates some interesting friction, given the company’s involvement with both Slack and Microsoft, but Katzenelson argues that this is not actually a problem.

Microsoft is also a current Ment.io customer, together with the likes of Intel, Citibank and Fiverr.

Ment2

Jun
27
2019
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Cathay Innovation leads Laiye’s $35M round to bet on Chinese enterprise IT

For many years, the boom and bust of China’s tech landscape have centered around consumer-facing products. As this space gets filled by Baidu, Alibaba, Tencent, and more recently Didi Chuxing, Meituan Dianping, and ByteDance, entrepreneurs and investors are shifting attention to business applications.

One startup making waves in China’s enterprise software market is four-year-old Laiye, which just raised a $35 million Series B round led by cross-border venture capital firm Cathay Innovation. Existing backers Wu Capital, a family fund, and Lightspeed China Partners, whose founding partner James Mi has been investing in every round of Laiye since Pre-A, also participated in this Series B.

The deal came on the heels of Laiye’s merger with Chinese company Awesome Technology, a team that’s spent the last 18 years developing Robotic Process Automation, a term for technology that lets organizations offload repetitive tasks like customer service onto machines. With this marriage, Laiye officially launched its RPA product UiBot to compete in the nascent and fast-growing market for streamlining workflow.

“There was a wave of B2C [business-to-consumer] in China, and now we believe enterprise software is about to grow rapidly,” Denis Barrier, co-founder and chief executive officer of Cathay Innovation, told TechCrunch over a phone interview.

Since launching in January, UiBot has collected some 300,000 downloads and 6,000 registered enterprise users. Its clients include major names such as Nike, Walmart, Wyeth, China Mobile, Ctrip and more.

Guanchun Wang, chairman and CEO of Laiye, believes there are synergies between AI-enabled chatbots and RPA solutions, as the combination allows business clients “to build bots with both brains and hands so as to significantly improve operational efficiency and reduce labor costs,” he said.

When it comes to market size, Barrier believes RPA in China will be a new area of growth. For one, Chinese enterprises, with a shorter history than those found in developed economies, are less hampered by legacy systems, which makes it “faster and easier to set up new corporate software,” the investor observed. There’s also a lot more data being produced in China given the population of organizations, which could give Chinese RPA a competitive advantage.

“You need data to train the machine. The more data you have, the better your algorithms become provided you also have the right data scientists as in China,” Barrier added.

However, the investor warned that the exact timing of RPA adoption by people and customers is always not certain, even though the product is ready.

Laiye said it will use the proceeds to recruit talents for research and development as well as sales of its RPA products. The startup will also work on growing its AI capabilities beyond natural language processing, deep learning, and reinforcement learning, in addition to accelerating commercialization of its robotic solutions across industries.

Feb
07
2019
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Gong.io nabs $40M investment to enhance CRM with voice recognition

With traditional CRM tools, sales people add basic details about the companies to the database, then a few notes about their interactions. AI has helped automate some of that, but Gong.io wants to take it even further using voice recognition to capture every word of every interaction. Today, it got a $40 million Series B investment.

The round was led by Battery Ventures, with existing investors Norwest Venture Partners, Shlomo Kramer, Wing Venture Capital, NextWorld Capital and Cisco Investments also participating. Battery general partner Dharmesh Thakker will join the startup’s board under the terms of the deal. Today’s investment brings the total raised so far to $68 million, according to the company.

Indeed, $40 million is a hefty Series B, but investors see a tool that has the potential to have a material impact on sales, or at least give management a deeper understanding of why a deal succeeded or failed using artificial intelligence, specifically natural language processing.

Company co-founder and CEO Amit Bendov says the solution starts by monitoring all customer-facing conversation and giving feedback in a fully automated fashion. “Our solution uses AI to extract important bits out of the conversation to provide insights to customer-facing people about how they can get better at what they do, while providing insights to management about how staff is performing,” he explained. It takes it one step further by offering strategic input like how your competitors are trending or how are customers responding to your products.

Screenshot: Gong.io

Bendov says he started the company because he has had this experience at previous startups where he wants to know more about why he lost a sale, but there was no insight from looking at the data in the CRM database. “CRM could tell you what customers you have, how many sales you’re making, who is achieving quota or not, but never give me the information to rationalize and improve operations,” he said.

The company currently has 350 customers, a number that has more than tripled since the end of 2017 when it had 100. He says it’s not only that it’s adding new customers, existing ones are expanding, and he says that there is almost zero churn.

Today, Gong has 120 employees, with headquarters in San Francisco and a 55-person R&D team in Israel. Bendov expects the number of employees to double over the next year with the new influx of money to keep up with the customer growth.

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