Jul
22
2019
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Announcing the agenda for TC Sessions: Enterprise | San Francisco, September 5

TechCrunch Sessions is back! On September 5, we’re taking on the ferociously competitive field of enterprise software, and thrilled to announce our packed agenda, overflowing with some of the biggest names and most exciting startups in the enterprise industry. And you’re in luck, because $249 early-bird tickets are still on sale — make sure you book yours so you can enjoy all the agenda has to offer.

Throughout the day, you can expect to hear from industry experts and partake in discussions about the potential of new technologies like quantum computing and AI, how to deal with the onslaught of security threats, investing in early-stage startups and plenty more

We’ll be joined by some of the biggest names and the smartest and most prescient people in the industry, including Bill McDermott at SAP, Scott Farquhar at Atlassian, Julie Larson-Green at Qualtrics, Wendy Nather at Duo Security, Aaron Levie at Box and Andrew Ng at Landing AI.

Our agenda showcases some of the powerhouses in the space, but also plenty of smaller teams that are building and debunking fundamental technologies in the industry. We still have a few tricks up our sleeves and will be adding some new names to the agenda over the next month, so keep your eyes open. In the meantime, check out these agenda highlights:

AGENDA

Investing with an Eye to the Future
Jason Green (Emergence Capital), Maha Ibrahim (Canaan Partners) and Rebecca Lynn (Canvas Ventures)
9:35 AM – 10:00 AM

In an ever-changing technological landscape, it’s not easy for VCs to know what’s coming next and how to place their bets. Yet, it’s the job of investors to peer around the corner and find the next big thing, whether that’s in AI, serverless, blockchain, edge computing or other emerging technologies. Our panel will look at the challenges of enterprise investing, what they look for in enterprise startups and how they decide where to put their money.


Talking Shop
Scott Farquhar (Atlassian)
10:00 AM – 10:20 AM

With tools like Jira, Bitbucket and Confluence, few companies influence how developers work as much as Atlassian. The company’s co-founder and co-CEO Scott Farquhar will join us to talk about growing his company, how it is bringing its tools to enterprises and what the future of software development in and for the enterprise will look like.


Q&A with Investors 
10:20 AM – 10:50 AM

Your chance to ask questions of some of the greatest investors in enterprise.


Innovation Break: Deliver Innovation to the Enterprise
DJ Paoni (
SAP), Sanjay Poonen (VMware) and Shruti Tournatory (Sapphire Ventures)
10:20 AM – 10:40 AM

For startups, the appeal of enterprise clients is not surprising — signing even one or two customers can make an entire business, and it can take just a few hundred to build a $1 billion unicorn company. But while corporate counterparts increasingly look to the startup community for partnership opportunities, making the jump to enterprise sales is far more complicated than scaling up the strategy startups already use to sell to SMBs or consumers. Hear from leaders who have experienced successes and pitfalls through the process as they address how startups can adapt their strategy with the needs of the enterprise in mind. Sponsored by SAP.


Coming Soon!
10:40 AM – 11:00 AM


Box’s Enterprise Journey
Aaron Levie (Box)
11:15 AM – 11:35 AM

Box started life as a consumer file-storage company and transformed early on into a successful enterprise SaaS company, focused on content management in the cloud. Levie will talk about what it’s like to travel the entire startup journey — and what the future holds for data platforms.


Bringing the Cloud to the Enterprise
George Brady (Capital One), Byron Deeter (Bessemer Venture Partners) and a speaker to be announced
11:35 AM – 12:00 PM

Cloud computing may now seem like the default, but that’s far from true for most enterprises, which often still have tons of legacy software that runs in their own data centers. What does it mean to be all-in on the cloud, which is what Capital One recently accomplished. We’ll talk about how companies can make the move to the cloud easier, what not to do and how to develop a cloud strategy with an eye to the future.


Keeping the Enterprise Secure
Martin Casado (Andreessen Horowitz), Wendy Nather (Duo Security) and a speaker to be announced
1:00 PM – 1:25 PM

Enterprises face a litany of threats from both inside and outside the firewall. Now more than ever, companies — especially startups — have to put security first. From preventing data from leaking to keeping bad actors out of your network, enterprises have it tough. How can you secure the enterprise without slowing growth? We’ll discuss the role of a modern CSO and how to move fast… without breaking things.


Keeping an Enterprise Behemoth on Course
Bill McDermott (SAP)

1:25 PM – 1:45 PM

With over $166 billion is market cap, Germany-based SAP is one of the most valuable tech companies in the world today. Bill McDermott took the leadership in 2014, becoming the first American to hold this position. Since then, he has quickly grown the company, in part thanks to a number of $1 billion-plus acquisitions. We’ll talk to him about his approach to these acquisitions, his strategy for growing the company in a quickly changing market and the state of enterprise software in general.


How Kubernetes Changed Everything
Brendan Burns (Microsoft), Tim Hockin (Google Cloud), Craig McLuckie (VMware)
and Aparna Sinha (Google)
1:45 PM – 2:15 PM

You can’t go to an enterprise conference and not talk about Kubernetes, the incredibly popular open-source container orchestration project that was incubated at Google. For this panel, we brought together three of the founding members of the Kubernetes team and the current director of product management for the project at Google to talk about the past, present and future of the project and how it has changed how enterprises think about moving to the cloud and developing software.


Innovation Break: Data: Who Owns It
(SAP)

2:15 PM – 2:35 PM

Enterprises have historically competed by being closed entities, keeping a closed architecture and innovating internally. When applying this closed approach to the hottest new commodity, data, it simply does not work anymore. But as enterprises, startups and public institutions open themselves up, how open is too open? Hear from leaders who explore data ownership and the questions that need to be answered before the data floodgates are opened. Sponsored by SAP.


AI Stakes its Place in the Enterprise
Bindu Reddy (Reality Engines), Jocelyn Goldfein (Zetta Venture Partners)
and a speaker to be announced
2:35 PM – 3:00 PM

AI is becoming table stakes for enterprise software as companies increasingly build AI into their tools to help process data faster or make more efficient use of resources. Our panel will talk about the growing role of AI in enterprise for companies big and small.


Q&A with Founders
3:00 PM – 3:30 PM

Your chance to ask questions of some of the greatest startup minds in enterprise technology.


The Trials and Tribulations of Experience Management
Julie Larson-Green (Qualtrics), Peter Reinhardt (Segment) and a speaker to be announced
3:15 PM – 3:40 PM

As companies gather more data about their customers, it should theoretically improve the customer experience, buy myriad challenges face companies as they try to pull together information from a variety of vendors across disparate systems, both in the cloud and on prem. How do you pull together a coherent picture of your customers, while respecting their privacy and overcoming the technical challenges? We’ll ask a team of experts to find out.


Innovation Break: Identifying Overhyped Technology Trends
James Allworth (
Cloudflare), George Mathew (Kespry) and Max Wessel (SAP)
3:40 PM – 4:00 PM

For innovation-focused businesses, deciding which technology trends are worth immediate investment, which trends are worth keeping on the radar and which are simply buzzworthy can be a challenging gray area to navigate and may ultimately make or break the future of a business. Hear from these innovation juggernauts as they provide their divergent perspectives on today’s hottest trends, including Blockchain, 5G, AI, VR and more. Sponsored by SAP.


Fireside Chat
Andrew Ng (Landing AI)
4:00 PM – 4:20 PM

Few technologists have been more central to the development of AI in the enterprise than Andrew Ng . With Landing AI and the backing of many top venture firms, Ng has the foundation to develop and launch the AI companies he thinks will be winners. We will talk about where Ng expects to see AI’s biggest impacts across the enterprise.


The Quantum Enterprise
Jim Clarke (Intel), Jay Gambetta (IBM)
and Krysta Svore (Microsoft)
4:20 PM – 4:45 PM

While we’re still a few years away from having quantum computers that will fulfill the full promise of this technology, many companies are already starting to experiment with what’s available today. We’ll talk about what startups and enterprises should know about quantum computing today to prepare for tomorrow.


Overcoming the Data Glut
Benoit Dageville (Snowflake), Ali Ghodsi (Databricks) and a speaker to be announced
4:45 PM – 5:10 PM

There is certainly no shortage of data in the enterprise these days. The question is how do you process it and put it in shape to understand it and make better decisions? Our panel will discuss the challenges of data management and visualization in a shifting technological landscape where the term “big data” doesn’t begin to do the growing volume justice.


Early-bird tickets are on sale now for just $249. That’s a $100 savings before prices go up — book yours today.

Students, save big with our super discounted $75 ticket when you book here.

Are you a startup? Book a demo table package for just $2,000 (includes 4 tickets) — book here.

Jul
08
2019
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Box CEO Aaron Levie is coming to TC Sessions: Enterprise

Box co-founder, chairman and CEO Aaron Levie took his company from a consumer-oriented online storage service to a publicly traded enterprise powerhouse. Launched in 2005, Box today has more than 41 million users, and the vast majority of Fortune 500 companies use its service. Levie will join us at TC Sessions: Enterprise for a fireside chat about the past, present and future of Box, as well as the overall state of the SaaS and cloud space.

Levie, who also occasionally contributes to TechCrunch, was a bit of a serial entrepreneur before he even got to college. Once he got to the University of Southern California, the idea for Box was born. In hindsight, it was obviously the right idea at the right time, but its early iterations focused more on consumers than business users. Like so many other startups, though, the Box team quickly realized that in order to actually make money, selling to the enterprise was the most logical — and profitable — option.

Before going public, Box raised well over $500 million from some of the most world’s most prestigious venture capital firms. Box’s market cap today is just under $2.5 billion, but more than four years after going public, the company, like many Silicon Valley unicorns both private and public, still regularly loses money. 

Early-Bird Tickets are on sale today for just $249 — book here before prices go up by $100!

Jun
27
2019
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Fellow raises $6.5M to help make managers better at leading teams and people

Managing people is perhaps the most challenging thing most people will have to learn in the course of their professional lives – especially because there’s no one ‘right’ way to do it. But Ottawa-based startup Fellow is hoping to ease the learning curve for new managers, and improve and reinforce the habits of experienced ones with their new people management platform software.

Fellow has raised $6.5 million in seed funding, from investors including Inovia Capital, Felicis Ventures, Garage Capital and a number of angels. The funding announcement comes alongside the announcement of their first customers, including Shopify (disclosure: I worked at Shopify when Fellow was implemented and was an early tester of this product, which is why I can can actually speak to how it works for users).

The Fellow platform is essentially a way to help team leads interact with their reports, and vice versa. It’s a feedback tool that you can use to collect insight on your team from across the company; it includes meeting supplemental suggestions and templates for one-on-ones, and even provides helpful suggestions like recommending you have a one-on-one when you haven’t in a while; and it all lives in the cloud, with integrations for other key workplace software like Slack that help it integrate with your existing flow.

Fellow co-founder and CEO Aydin Mirzaee and his co-founding team have previous experience building companies: They founded Fluidware, a survey software company, in 2008 and then sold it to SurveyMonkey in 2014. In growing the team to over 100 people, Mirzaee says they realized where there were gaps, both in his leadership team’s knowledge and in available solutions on the market.

“Starting the last company, we were in our early 20s, and like the way that we used to learn different practices was by using software, like if you use the Salesforce, and you know nothing about sales, you’ll learn some things about sales,” Mirzaee told me in an interview. “If you don’t know about marketing, use Marketo, and you’ll learn some things about marketing. And you know, from our perspective, as soon as we started actually having some traction and customers and then hired some people, we just got thrown into it. So it was ‘Okay, now, I guess we’re managers.’ And then eventually we became managers of managers.”

Fellow Team Photo 2019

Mirzaee and his team then wondered why a tool like Salesforce or Marketo didn’t exist for management. “Why is it that when you get promoted to become a manager, there isn’t an equivalent tool to help you with that?” he said.

Concept in hand, Fellow set out to build its software, and what it came up with is a smartly designed, user-friendly platform that is accessible to anyone regardless of technical expertise or experience with management practice and training. I can attest to this first-hand, since I was a first-time manager using Fellow to lead a team during my time at Shopify – part of the beta testing process that helped develop the product into something that’s ready for broader release. I was not alone in my relative lack of management knowledge, Mirzaee said, and that’s part of why they saw a clear need for this product.

“The more we did research, the more we figured out that obviously, managers are really important,” he explained. “70% of customer engagements are due to managers, for instance. And when people leave companies, they tend to leave the manager, not the company. The more we dug into it the more it was clear that there truly was this management problem –  management crisis almost, and that nobody really had built a great tool for managers and their teams like.”

Fellow’s tool is flexible enough to work with specific management methodologies like setting SMART goals or OKRs for team members, and managers can use pre-set templates or build their own for things like setting meeting talking points, or gathering feedback from the colleagues of their reports.

Right now, Fellow is live with a number of clients including Shoify, Vidyard, Tulip, North and more, and it’s adding new clients who sign up on a case-by-case basis, but increasing the pace at which it onboard new customers. Mirzaee explained that it hopes to open sign ups entirely later this year.

May
13
2019
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Announcing TechCrunch Sessions: Enterprise this September in San Francisco

Of the many categories in the tech world, none is more ferociously competitive than enterprise. For decades, SAP, Oracle, Adobe, Microsoft, IBM and Salesforce, to name a few of the giants, have battled to deliver the tools businesses want to become more productive and competitive. That market is closing in on $500 billion in sales per year, which explains why hundreds of new enterprise startups launch every year and dozens are acquired by the big incumbents trying to maintain their edge.

Last year alone, the top 10 enterprise acquisitions were worth $87 billion and included IBM’s acquiring Red Hat for $34 billion, SAP paying $8 billion for Qualtrics, Microsoft landing GitHub for $7.5 billion, Salesforce acquiring MuleSoft for $6.5 billion and Adobe grabbing Marketo for $4.75 billion. No startup category has made more VCs and founders wildly wealthy, and none has seen more mighty companies rise faster or fall harder. That technology and business thrill ride makes enterprise a category TechCrunch has long wanted to tackle head on.

TC Sessions: Enterprise (September 5 at San Francisco’s Yerba Buena Center) will take on the big challenges and promise facing enterprise companies today. TechCrunch’s editors, notably Frederic Lardinois, Ron Miller and Connie Loizos, will bring to the stage founders and leaders from established and emerging companies to address rising questions like the promised revolution from machine learning and AI, intelligent marketing automation and the inevitability of the cloud, as well as the outer reaches of technology, like quantum and blockchain.

We’ll enlist proven enterprise-focused VCs to reveal where they are directing their early, middle and late-stage investments. And we’ll ask the most proven serial entrepreneurs to tell us what it really took to build that company, and which company they would like to create next. All throughout the show, TechCrunch’s editors will zero in on emerging enterprise technologies to sort the hype from the reality. Whether you are a founder, an investor, enterprise-minded engineer or a corporate CTO / CIO, TC Sessions: Enterprise will provide a valuable day of new insights and great networking.

Tickets are now available for purchase on our website at the early-bird rate of $395. Want to bring a group of people from your company? Get an automatic 15% savings when you purchase four or more tickets at once. Are you an early-stage startup? We have a limited number of Startup Demo Packages available for $2,000, which includes four tickets to attend the event. Students are invited to apply for a reduced-price student ticket at just $245. Additionally, for each ticket purchased for TC Sessions: Enterprise, you will also be registered for a complimentary Expo Only pass to TechCrunch Disrupt SF on October 2-4.

Interested in sponsoring TC Sessions: Enterprise? Fill out this form and a member of our sales team will contact you.

Apr
05
2019
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On balance, the cloud has been a huge boon to startups

Today’s startups have a distinct advantage when it comes to launching a company because of the public cloud. You don’t have to build infrastructure or worry about what happens when you scale too quickly. The cloud vendors take care of all that for you.

But last month when Pinterest announced its IPO, the company’s cloud spend raised eyebrows. You see, the company is spending $750 million a year on cloud services, more specifically to AWS. When your business is primarily focused on photos and video, and needs to scale at a regular basis, that bill is going to be high.

That price tag prompted Erica Joy, a Microsoft engineer to publish this Tweet and start a little internal debate here at TechCrunch. Startups, after all, have a dog in this fight, and it’s worth exploring if the cloud is helping feed the startup ecosystem, or sending your bills soaring as they have with Pinterest.

For starters, it’s worth pointing out that Ms. Joy works for Microsoft, which just happens to be a primary competitor of Amazon’s in the cloud business. Regardless of her personal feelings on the matter, I’m sure Microsoft would be more than happy to take over that $750 million bill from Amazon. It’s a nice chunk of business, but all that aside, do startups benefit from having access to cloud vendors?

Feb
20
2019
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Mixmax brings LinkedIn integration and better task automation to its Gmail tool

Mixmax today introduced version 2.0 of its Gmail-based tool and plugin for Chrome that promises to make your daily communications chores a bit easier to handle.

With version 2.0, Mixmax gets an updated editor that better integrates with the current Gmail interface and that gets out of the way of popular extensions like Grammarly. That’s table stakes, of course, but I’ve tested it for a bit and the new version does indeed do a better job of integrating itself into the current Gmail interface and feels a bit faster, too.

What’s more interesting is that the service now features a better integration with LinkedIn . There’s both an integration with the LinkedIn Sales Navigator, LinkedIn’s tool for generating sales leads and contacting them, and LinkedIn’s messaging tools for sending InMail and connection requests — and sees info about a recipient’s LinkedIn profile, including the LinkedIn Icebreakers section — right from the Mixmax interface.

Together with its existing Salesforce integration, this should make the service even more interesting to sales people. And the Salesforce integration, too, is getting a bit of a new feature that can now automatically create a new contact in the CRM tool when a prospect’s email address — maybe from LinkedIn — isn’t in your database yet.

Also new in Mixmax 2.0 is something the company calls “Beast Mode.” Not my favorite name, I have to admit, but it’s an interesting task automation tool that focuses on helping customer-facing users prioritize and complete batches of tasks quickly and that extends the service’s current automation tools.

Finally, Mixmax now also features a Salesforce-linked dialer widget for making calls right from the Chrome extension.

“We’ve always been focused on helping business people communicate better, and everything we’re rolling out for Mixmax 2.0 only underscores that focus,” said Mixmax CEO and co-founder Olof Mathé. “Many of our users live in Gmail and our integration with LinkedIn’s Sales Navigator ensures users can conveniently make richer connections and seamlessly expand their networks as part of their email workflow.”

Whether you get these new features depends on how much you pay, though. Everybody, including free users, gets access to the refreshed interface. Beast Mode and the dialer are available with the enterprise plan, the company’s highest-level plan which doesn’t have a published price. The dialer is also available for an extra $20/user/month on the $49/month/user Growth plan. LinkedIn Sales Navigator support is available with the growth and enterprise plans.

Sadly, that means that if you are on the cheaper Starter and Small Business plans ($9/user/month and $24/user/month respectively), you won’t see any of these new features anytime soon.

Feb
14
2019
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Zoho’s office suite gets smarter

As far as big tech companies go, Zoho is a bit different. Not only has it never taken any venture funding, it also offers more than 40 products that range from its online office suite to CRM and HR tools, email, workflow automation services, video conferencing, a bug tracker and everything in-between. You don’t often hear about it, but the company has more than 45 million users worldwide and offices in the U.S., Netherlands, Singapore, Dubai, Yokohama and Beijing — and it owns its data centers, too.

Today, Zoho is launching a major update to its core office suite products: Zoho Writer, Sheet, Show and Notebooks. These tools are getting an infusion of AI — under Zoho’s “Zia” brand — as well as new AppleTV and Android integrations and more. All of the tools are getting some kind of AI-based feature or another, but they are also getting support for Zia Voice, Zoho’s conversational AI assistant.

With this, you can now ask questions about data in your spreadsheets, for example, and Zia will create charts and even pivot tables for you. Similarly, Zoho is using Zia in its document editor and presentation tools to provide better grammar and spellchecking tools (and it’ll now offer a readability score and tips for improving your text). In Zoho Notebook, the note-taking application that is also the company’s newest app, Zia can help users create different formats for their note cards based on the content (text, photo, audio, checklist, sketch, etc.).

“We want to make AI helpful in a very contextual manner for a specific application,” Raju Vegesna, Zoho’s chief evangelist, told me. “Because we do AI across the board, we learned a lot and were are able to apply learnings on one technology and one piece of context and apply that to another.” Zoho first brought Zia to its business intelligence app, for example, and now it’s essentially bringing the same capabilities to its spreadsheet app, too.

It’s worth noting that Google and Microsoft are doing similar things with their productivity apps, too, of course. Zoho, however, argues that it offers a far wider range of applications — and its stated mission is that you should be able to run your entire business on its platform. And the plan is to bring some form of AI to all of them. “Fast-forward a few months and [our AI grammar and spellchecker] is applied to the business application context — maybe a support agent responding to a customer ticket can use this technology to make sure there are no typos in those responses,” Vegesna said.

There are plenty of other updates in this release, too. Zoho Show now works with AppleTV-enabled devices for example, and Android users can now use their phones as a smart remote for Show. Zoho Sheet now lets you build custom functions and scripts and Zoho Writer’s web, mobile and iPad versions can now work completely offline.

The broader context here, though, is that Zoho, with its ridiculously broad product portfolio, is playing a long game. The company has no interest in going public. But it also knows that it’s going up against companies like Google and Microsoft. “Vertical integration is not something that you see in our industry,” said Vegesna. “Companies are in that quick mode of getting traction, sell or go public. We are looking at it in the 10 to 20-year time frame. To really win that game, you need to make these serious investments in the market. The improvements you are seeing here are at the surface level. But we don’t see ourselves as a software company. We see ourselves as a technology company.” And to build up these capabilities, Vegesna said, Zoho has invested hundreds of millions of dollars into its own data centers in the U.S., Europe and Asia, for example.

Dec
06
2018
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Contentful raises $33.5M for its headless CMS platform

Contentful, a Berlin- and San Francisco-based startup that provides content management infrastructure for companies like Spotify, Nike, Lyft and others, today announced that it has raised a $33.5 million Series D funding round led by Sapphire Ventures, with participation from OMERS Ventures and Salesforce Ventures, as well as existing investors General Catalyst, Benchmark, Balderton Capital and Hercules. In total, the company has now raised $78.3 million.

It’s been less than a year since the company raised its Series C round and, as Contentful co-founder and CEO Sascha Konietzke told me, the company didn’t really need to raise right now. “We had just raised our last round about a year ago. We still had plenty of cash in our bank account and we didn’t need to raise as of now,” said Konietzke. “But we saw a lot of economic uncertainty, so we thought it might be a good moment in time to recharge. And at the same time, we already had some interesting conversations ongoing with Sapphire [formerly SAP Ventures] and Salesforce. So we saw the opportunity to add more funding and also start getting into a tight relationship with both of these players.”

The original plan for Contentful was to focus almost explicitly on mobile. As it turns out, though, the company’s customers also wanted to use the service to handle its web-based applications and these days, Contentful happily supports both. “What we’re seeing is that everything is becoming an application,” he told me. “We started with native mobile application, but even the websites nowadays are often an application.”

In its early days, Contentful focused only on developers. Now, however, that’s changing, and having these connections to large enterprise players like SAP and Salesforce surely isn’t going to hurt the company as it looks to bring on larger enterprise accounts.

Currently, the company’s focus is very much on Europe and North America, which account for about 80 percent of its customers. For now, Contentful plans to continue to focus on these regions, though it obviously supports customers anywhere in the world.

Contentful only exists as a hosted platform. As of now, the company doesn’t have any plans for offering a self-hosted version, though Konietzke noted that he does occasionally get requests for this.

What the company is planning to do in the near future, though, is to enable more integrations with existing enterprise tools. “Customers are asking for deeper integrations into their enterprise stack,” Konietzke said. “And that’s what we’re beginning to focus on and where we’re building a lot of capabilities around that.” In addition, support for GraphQL and an expanded rich text editing experience is coming up. The company also recently launched a new editing experience.

Dec
05
2018
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Workato raises $25M for its integration platform

Workato, a startup that offers an integration and automation platform for businesses that competes with the likes of MuleSoft, SnapLogic and Microsoft’s Logic Apps, today announced that it has raised a $25 million Series B funding round from Battery Ventures, Storm Ventures, ServiceNow and Workday Ventures. Combined with its previous rounds, the company has now received investments from some of the largest SaaS players, including Salesforce, which participated in an earlier round.

At its core, Workato’s service isn’t that different from other integration services (you can think of them as IFTTT for the enterprise), in that it helps you to connect disparate systems and services, set up triggers to kick off certain actions (if somebody signs a contract on DocuSign, send a message to Slack and create an invoice). Like its competitors, it connects to virtually any SaaS tool that a company would use, no matter whether that’s Marketo and Salesforce, or Slack and Twitter. And like some of its competitors, all of this can be done with a drag-and-drop interface.

What’s different, Workato founder and CEO Vijay Tella tells me, is that the service was built for business users, not IT admins. “Other enterprise integration platforms require people who are technical to build and manage them,” he said. “With the explosion in SaaS with lines of business buying them — the IT team gets backlogged with the various integration needs. Further, they are not able to handle all the workflow automation needs that businesses require to streamline and innovate on the operations.”

Battery Ventures’ general partner Neeraj Agrawal also echoed this. “As we’ve all seen, the number of SaaS applications run by companies is growing at a very rapid clip,” he said. “This has created a huge need to engage team members with less technical skill-sets in integrating all these applications. These types of users are closer to the actual business workflows that are ripe for automation, and we found Workato’s ability to empower everyday business users super compelling.”

Tella also stressed that Workato makes extensive use of AI/ML to make building integrations and automations easier. The company calls this Recipe Q. “Leveraging the tens of billions of events processed, hundreds of millions of metadata elements inspected and hundreds of thousands of automations that people have built on our platform — we leverage ML to guide users to build the most effective integration/automation by recommending next steps as they build these automations,” he explained. “It recommends the next set of actions to take, fields to map, auto-validates mappings, etc. The great thing with this is that as people build more automations — it learns from them and continues to make the automation smarter.”

The AI/ML system also handles errors and offers features like sentiment analysis to analyze emails and detect their intent, with the ability to route them depending on the results of that analysis.

As part of today’s announcement, the company is also launching a new AI-enabled feature: Automation Editions for sales, marketing and HR (with editions for finance and support coming in the future). The idea here is to give those departments a kit with pre-built workflows that helps them to get started with the service without having to bring in IT.

Oct
10
2018
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Google expands its identity management portfolio for businesses and developers

Over the course of the last year, Google has launched a number of services that bring to other companies the same BeyondCorp model for managing access to a company’s apps and data without a VPN that it uses internally. Google’s flagship product for this is Cloud Identity, which is essentially Google’s BeyondCorp, but packaged for other businesses.

Today, at its Cloud Next event in London, it’s expanding this portfolio of Cloud Identity services with three new products and features that enable developers to adopt this way of thinking about identity and access for their own apps and that make it easier for enterprises to adopt Cloud Identity and make it work with their existing solutions.

The highlight of today’s announcements, though, is Cloud Identity for Customers and Partners, which is now in beta. While Cloud Identity is very much meant for employees at a larger company, this new product allows developers to build into their own applications the same kind of identity and access management services.

“Cloud Identity is how we protect our employees and you protect your workforce,” Karthik Lakshminarayanan, Google’s product management director for Cloud Identity, said in a press briefing ahead of the announcement. “But what we’re increasingly finding is that developers are building applications and are also having to deal with identity and access management. So if you’re building an application, you might be thinking about accepting usernames and passwords, or you might be thinking about accepting social media as an authentication mechanism.”

This new service allows developers to build in multiple ways of authenticating the user, including through email and password, Twitter, Facebook, their phones, SAML, OIDC and others. Google then handles all of that authentication work. Google will offer both client-side (web, iOS and Android) and server-side SDKs (with support for Node.ja, Java, Python and other languages).

“They no longer have to worry about getting hacked and their passwords and their user credentials getting compromised,” added Lakshminarayanan, “They can now leave that to Google and the exact same scale that we have, the security that we have, the reliability that we have — that we are using to protect employees in the cloud — can now be used to protect that developer’s applications.”

In addition to Cloud Identity for Customers and Partners, Google is also launching a new feature for the existing Cloud Identity service, which brings support for traditional LDAP-based applications and IT services like VPNs to Cloud Identity. This feature is, in many ways, an acknowledgment that most enterprises can’t simply turn on a new security paradigm like BeyondCorp/Cloud Identity. With support for secure LDAP, these companies can still make it easy for their employees to connect to these legacy applications while still using Cloud Identity.

“As much as Google loves the cloud, a mantra that Google has is ‘let’s meet customers where they are.’ We know that customers are embracing the cloud, but we also know that they have a massive, massive footprint of traditional applications,” Lakshminarayanan explained. He noted that most enterprises today run two solutions: one that provides access to their on-premise applications and another that provides the same services for their cloud applications. Cloud Identity now natively supports access to many of these legacy applications, including Aruba Networks (HPE), Itopia, JAMF, Jenkins (Cloudbees), OpenVPN, Papercut, pfSense (Netgate), Puppet, Sophos and Splunk. Indeed, as Google notes, virtually any application that supports LDAP over SSL can work with this new service.

Finally, the third new feature Google is launching today is context-aware access for those enterprises that already use its Cloud Identity-Aware Proxy (yes, those names are all a mouthful). The idea here is to help enterprises provide access to cloud resources based on the identity of the user and the context of the request — all without using a VPN. That’s pretty much the promise of BeyondCorp in a nutshell, and this implementation, which is now in beta, allows businesses to manage access based on the user’s identity and a device’s location and its security status, for example. Using this new service, IT managers could restrict access to one of their apps to users in a specific country, for example.

 

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